In 2025, human writers will reaffirm their value. In recent years, the race for more and more content has been driven by technological and market imperatives like search engine optimization, which serve neither creators nor consumers. Human needs and desires have been pushed aside in favor of the attention economy and click dynamics.
Hailed as a boon to free speech, the original promise of the Internet has failed us. Literature and journalism have been replaced by worthless “content,” intended primarily to fill web pages rather than inform or entertain. Meanwhile, writers' income has dropped. Author's Licensing and Reproduction Association authors reported a 60.2% decrease in inflation-adjusted income between 2006 and 2022. The emergence of widely available creative tools artificial intelligence For many, it was like the final nail in the coffin for writers.
But 2025 will be a turning point, not for AI to replace us but for appreciating the emotional, spiritual, political, cultural and ultimately financial value of high-quality human writing. People. Ironically, the advent of AI-generated search engines, which hinder traffic to native websites, will eliminate the need for meaningless “content” to trick the system and will promote Push people to demand better.
Innovative AI has sparked a series of lawsuits as well as industrial and regulatory action. Data protection regulators in the EU and UK, prompted by complaints from civil society organization NOYB, succeeded in halting Meta's plans to train AI on posts , photos and user interactions. Traditional publishers like The New York Times have stepped up to protect their own interests and with them those of their contributors. But some, notably the Financial Times and The Atlantic, have signed deals with innovative AI companies, perhaps in the belief that the tide cannot be held back. In 2025, they will be proven wrong.
As copyright lawsuits rumble through the courts, in 2025 we will also see decisions on liability for the inevitable errors made by AI. Defamation lawsuits against AI companies and publishers using AI content will reach a peak as false slander is spread online and amplified by thoughtless and technologically advanced bots. AI search engine. In 2024, academic publisher Wiley, closed 19 magazines facing a wave of fake scientific articles. Humans make mistakes, but counterfeiting on an industrial scale is really a technological problem. AI has no work ethic, no soul, and nothing to lose—but the people who use it or ask others to use it for them do.
In 2023, AI companies began hiring poets from around the world to try to inject something approximating creativity into their lifeless products. And in 2024, copywriters find their careers, seemingly doomed by AI, have been revived as humanizers of generic marketing content that doesn't pass muster. math let alone a human sniff test for quality. The value of human creators is starting to become apparent to the corporations that have sought to crush them, now that even machines are not fooled by AI. But robot copy editing is boring—will writers eventually say no? And will readers join them?
The London premiere of The Last Screenwriter, a film written by ChatGPT 4.0, was canceled in June 2024 after the cinema received more than 200 complaints about its premise.
Publishers that rely on people will attract the best writers and ultimately the most profitable audiences. With many news organizations offering little or no compensation to freelance writers, those humans will not want to sell their souls on the cheap to train AI to replace them. Publishers who sell out their writers will see their talent go elsewhere and with them their readership.
In a world filled with silly auto-derivative stories, human writers will give readers a breath of fresh air, like a green park in a polluted city. Instead of being wiped out by AI, by 2025 we will see a recognition of the value inherent in the quality of human writing, and perhaps, human writers will be able to start charging your treatment.