- Brawny launches three paper-ply towels. The paper fabric market is expected to hit around $ 9 billion within five years. To promote a new brand, the company offers free housing in three markets.
Paper towels are not the only staple of every kitchen. They are a great business community. Now Georgia Pacific is looking to add its footsteps to the field.
Brawny paper towels, holding GP, have increased their strength and sucking, launching a new three-ply option and creating a unit of paper towels in the process. New paper towels, the company says, is stronger, absorbed more, and is more durable than competition.
Is it? What can one do with a three-ply fabric? Actually, beyond cleaning the orange juice you poured into the counter, Brawny says they can be used to rub the fat pots, wipe the grill, or clean the chest.
Paper towels are not something that can be seen to need invention. You are weak (or too lazy to grab a handkerchief) and use them to take care of the problem. But the ability of social growth is unknown. A recent study assumed that by 2030, the paper towel market Could be worth $ 8.95 billionAt 5.3% CAGR. Many developers have been increasing their manufacturing capabilities since the disaster, when the market saw great growth.
To promote a new product, Brawny sends clean -up staff to choose a home: the staff of three men dressed as the company's iconic mascot on its red shirt. (The Brawny woman Is it? It seems not part of this campaign.) Three houses in three cities-New York, Los Angeles and Dallas-Fort Value-selected for cleaning service.
To register, Title on the company's web.
This story was previously shown Bahati.com