CRMBC CEO and insurance industry expert Kaya Stanley explains how there is no government surplus to cover the “catastrophic” economic losses associated with the Los Angeles fires.
Several business leaders have taken to social media to react to the wildfires in Southern California.
In a Wednesday night post on X, Apple CEO Tim Cook He called the destruction caused by the flames in Los Angeles “heartbreaking”.
“Thank you to the incredible firefighters, first responders and everyone else helping out for your heroic efforts,” he wrote, adding that Apple will donate to support victims and recovery efforts on the ground.
Photos document fires burning homes and businesses in Southern California

Apple CEO Tim Cook called the devastation caused by the flames that hit Los Angeles County “heartbreaking.” (Reuters/Brendan McDermid/Reuters Photo)
Salesforce CEO Marc Benioff also said Wednesday that he was “heartbroken.”
“Having seen the devastation that high-speed winds and fires can cause, my thoughts are with all those affected,” he added. May peace and security return to everyone in this difficult time.
In other X posts, Benioff also encouraged people to join the effort to support those affected by the fires by sharing an article detailing several relief organizations.

Salesforce CEO Marc Benioff speaks during a panel session on Day 2 of the World Economic Forum (WEF) in Davos, Switzerland, on Jan. 18, 2023. (Stephen Vermuth/Bloomberg via Getty Images/Getty Images)
Bob IgerThe Walt Disney Company CEO said Wednesday on Instagram that his “heart goes out to all those who have lost their homes and jobs and whose lives have been affected, including thousands of Disney employees.”

Disney CEO Bob Iger attends the Academy Awards Nominees Luncheon at the Beverly Hilton in Beverly Hills, California, on February 12, 2024. (Valerie Macon/AFP via Getty Images/Getty Images)
“I drove through Pacific Palisades today and saw first hand the devastation caused by the fire,” he said.
Five wildfires were burning in Los Angeles County as of Thursday morning.
Elon Musk announced that SpaceX will offer free Starlink terminals in LA amid wildfires.
Three of the wildfires — the Palisades Fire, the Eaton Fire and the Sunset Fire — are 0% contained, according to CalFire. Meanwhile, Hurst and Lydia fires have been contained by 10% and 40%, respectively.

Firefighters battle flames from the Palisades Fire that burned the Palisades Theater during a severe windstorm on January 8, 2025 in the Pacific Palisades neighborhood of Los Angeles, California. (Apu Gomes/Getty Images/Getty Images)
California wildfires: What to do when evacuating
Of the five, the Palisades fire has burned the most acres by far, affecting more than 17,200 acres, according to CalFire. An early morning update on the Palisades fire reported that hundreds of structures had been destroyed and about 13,300 were at risk.

A firefighter battles the Palisades Fire as it burns homes along Pacific Coast Highway amid a strong windstorm on January 8, 2025 in Los Angeles, California. (Apu Gomes/Getty Images/Getty Images)
at least Five people have died In the fire of Eaton
California Governor Gavin Newsom said Wednesday evening that “more than 7,500 firefighting personnel are on the ground working with local and federal partners to respond to California's historic wildfires.”