Instagram launches the video editing application, competing with Tiktok

Instagram On Tuesday he launched his independent Edits video A creation application that offers functions similar to those that are already available Thicket Bytetane parent.

The new application allows creators to organize ideas for projects, photographing and editing video and access to information on content. The editions include background replacement, automatic inscriptions tools and artificial intelligence that can transform images into video.

“A lot is happening in the world now and no matter what happens, we think that our task is to create the most convincing creative tools for those of you who create movies not only on Instagram, but for platforms,” ​​said Adam Mosseri, the head of Instagram, Wa Return published in January Application announcement.

The editions seem to be FinishAnswer to Capcut, the sister application Tiktok, which is also the property of the Chinese home company Bytedancewhich allows users to create and edit video on your phone or computer.

In future uncertainty, Tiktok, moving Instagram to the launch of editions, can be seen as a step to get activities in the next era of short video creation in the creator's economy.

At the beginning of this month the President Donald Trump He extended the date for the second time Bytedance is the sale USA operations Tiktok or encounter an effective ban. The deadline is now mid -June.