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Nike is working with Skims and introducing a new female -focused brand with Shapewear Company, founded by the founder Kim KardashianHuman
Nikeskims “Nike's World Class approach to advanced innovation, sports science and athlete's” with “Skims signature style” and inclusive solutions for each body “to” a completely new look of training and fitness “for women to women Supply market, Nike saidHuman
Fans of both brands can expect Nike and Eskims to launch the Nikeskims opening line at selected retail places and online in the United States during the spring.
Logo for nikeskims (Nike)
The brand will include fitness clothing, shoes and accessories.
“Nike and Skimes have a profound commitment to innovation, pushing and pressing borders, which is due to the unmatched belief in the power of women. This partnership is the culmination of a common vision, and offers a product that is accurately designed to be able To sculpt and execute each body.
Kim Kardashian speaks at the OMR Digital Trade and Marketing Exhibition. (Chrisian Charisius / Alliance Picture through Getty Images / Getty Images)
Nike said the brand makes “extensive size” available.
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“This collaboration collects the best in both brands and opens an incredible opportunity to disrupt the industry with our shared enthusiasm and commitment to innovation,” said Nike President Heidi O'Neill. “We will even invite Most athletes To exercise and move with a product that makes them feel strong and sexy. “
| Tick | Security | The last | Change | Changing % |
|---|---|---|---|---|
| Slider | Nike Inc | 77.59 | +4.55 |
+6.23 % |
According to the companies, after the start of the United States, Nike and SKIMS will target Nikskims a wider and more global version next year.
Nike seeks to expand their women's trade by collaborating with Skims because it continues to work to ensure long -term survival.
The Nike logo (NKE) is found in Los Angeles, California, the United States, April 12, 2016. (Reuters/Lucy Nicholson/Photos/Reuters Photos)
Kardashian created Jens Grede Skims about six years ago. According to reports, the company has seen a major growth since then and has reached $ 4 billion in 2023.
A pop -up store at Nordstrom's flagship store in New York, on June 9, 2024. (Bing Gwen / Bloomberg through Getty Images / Getty Images)
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According to Forbes, Kardashian himself is worth $ 1.7 billion, thanks to the success of SKIMS and other investments.