Meta spent the past few years, turning the main Facebook channel into the Discovery engine, which primarily serves the recommended content from pages, groups and accounts that users no longer follow. But while the company said that changes are necessary for competition with Tiktok, it is also disappointed with Facebook users who are bored from reports from people they actually know.
Now Meta is trying to fix this with Updated The “Friends” section of the application that will show only messages and content related to your friends on Facebook. The company says that the update is the first of many designed to return OG functions back to a 21-year-old social network.
Using the update, the Facebook application tab, which used to be for friends, will now be a home for a channel, consisting exclusively of content related to your friends. This includes posts in the field of feed and plot, as well as coils, birthdays, requests for friends and “people whom you can know the proposals.”
While Meta promotes the change as part of a wider push, so that Facebook feels more “social”, this is not the first time that the company offers special channels for the “only friend” content. In fact, Mark Zuckerberg demonstrated a special “friends”. Among the company's desire to bring more recommendations for “home” user channels. This food, which is surfaced from friends in a reverse chronological order, is still available, although it is somewhat buried in the application.
It is not clear what is still preparing META for other functions “OG” Facebook, which can play nostalgia for a 21-year-old social network. (The pokebook has already been on the poke -be -well -known function Last year.) But this is obviously priority for Zuckerberg.
“I actually think that there is all this opportunity, which, it seems to me, will be quite interesting to go and build that just to go in one and create a bunch of these things that used to be such joyful experiments that people had within the framework of Facebook, which simply did not exist on the Internet,” Zuckerberg told Tsuckerberg in promotion of changes.