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Anxiety has launched an aggressive bid to capture the enterprise AI search market, reveals SonarAPI service that is better than offerings from Google, Open AI and Anthropic on key benchmarks while also reducing their prices.
The move marks a major change in the situation The landscape of AIas Complexity – now considered at $9 billion – directly challenging larger competitors by providing real-time, web-connected search capabilities to developers and enterprises.
The company's two-tier strategy – offering both a lightweight Sonar service and a more robust service Sonar Pro version – targeting different segments of the growing AI integration market.

Sonar's real-time advantage: Bringing fresh data to campaigns
Zoom already has Sonar integrated into it AI Companion 2.0 product, allowing users to access real-time information without leaving video conferencing – a capability that could reshape how businesses conduct remote meetings and research.
The pricing structure it seems designed to disrupt the market. Sonar's basic tier costs $5 per 1,000 searches and minimal token fees, while Sonar Pro, despite higher indexing costs, offers double citation density and multi-search capabilities for complex queries .
What sets Sonar apart is its real-time web connectivity, a feature lacking in many competing APIs that rely solely on training data. This approach could be extremely valuable for enterprises that need current information, although there may be challenges in applications that require precise results.

Disruptive Pricing: Affordable AI Research for the Enterprise Market
The launch comes at a very important time in the AI industrywhen companies are increasingly looking for ways to integrate AI search capabilities into their products. Recent benchmarks show Sonar Pro scoring 85.8 F on the SimpleQA Benchmark – much better than usual GPT-4o and Claude – Complexity appears to be in a position to take advantage of growing enterprise demand for accurate AI responses, supported by citations.
The timing of this release comes as Perplexity is showing a major shift in the market, having a $500 million a funding round led by Institutional Venture Partners, which valued the company at $9 billion. This strategy may be particularly effective as enterprises continue to grow prioritize AI tools which provides proven, up-to-date information on black-box solutions.
For technical decision makers, the launch of Sonar represents a new option in the AI toolkit, especially for applications that require real-time information access and citation tracking. However, the real test will be whether Perplexity can maintain its performance margin and price advantage as larger competitors inevitably change their strategies.
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