The NVIDIA RTX 5090 graphics card costs $2,000.

On the same day that NVIDIA briefly became the world's most valuable company, CEO Jensen Huang took the stage at CES 2025 to announce Blackwell's highly anticipated new family of graphics cards. The first salvo of RTX 50 series GPUs will arrive in January, with prices starting at $549 for the RTX 5070 and rising to a whopping $1,999 for the flagship RTX 5090. In between are the $749 RTX 5070 Ti and the $999 RTX 5080. Desktop GPU options will arrive in March and will start at $1,299 each. PCs equipped with 5070.

In terms of specs, the RTX 5090 Founders Edition will have 32GB of GDDR7 RAM and 21,760 CUDA cores. NVIDIA claims that depending on the game, the 5090 will deliver up to twice the relative performance with demanding games like Alan Wake 2 And Cyberpunk 2077 seeing the biggest win. In the latter case, for example, NVIDIA shared a video showing the game running at 242fps on the 5090, compared to a relatively paltry 109fps on the RTX 4090.

Of course, the expected performance boost will largely depend on whether the game supports NVIDIA's new DLSS 4 technology. Based on the performance charts shared by NVIDIA, games limited to DLSS 3 will see smaller performance gains. The good news, however, is that older RTX GPUs will support DLSS 4, although the technology's killer feature—multi-frame generation—will be exclusive to the company's new 50-series cards.

Okay, what about the RTX 5070, you ask? It will have 6144 CUDA cores and 12GB of GDDR7 memory (I can already hear the groans in the comments). NVIDIA claims that thanks to DLSS 4, the 5070 will be as fast as the 4090. As for the 5070 Ti, the company claims that it is almost twice as fast as the 4070 Ti.

NVIDIA kicked off the Blackwell portion of its CES presentation with a demo of a next-gen Assassin's Creed game featuring the most realistic ray-traced graphics the series has ever delivered. “All of this, together with artificial intelligence, is the house that GeForce built,” said Huang, wearing a new jacket that resembles snakeskin instead of his signature leather jacket. “Now AI is coming home to GeForce.”

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