FitzGerald Group COO Keith Fitzgerald breaks down his stock picks, explains why Tesla is undervalued and shares his strategy for selling the stock.
Walmart is updating its logo for the first time in nearly two decades, highlighting its evolution while serving as a nod to its past. Big box retailer announced on Monday.
The company said the wordmark on the redesigned logo was inspired by Sam Walton's classic trucker hat and features bold, dark blue lettering. The logo also retains its iconic yellow spark, which received a subtle refresh.
“Rooted in the legacy of our founder, Sam Walton, this update reflects our evolving capabilities and longstanding commitment to serving customers today and tomorrow,” said William White, senior vice president and chief marketing officer. Walmart USA “While the look and feel of our brand is more contemporary, our new brand identity reflects Walmart's enduring commitment to Sam's principles and serving our customers however they need us.”
The company said the brand update “helps Walmart build credibility and relevance.”
HOW WALMART WINS WITH HIGHER INCOME SHOPPERS
Walmart said the redesigned wordmark was inspired by Sam Walton's classic trucker hat. (Walmart Inc.)
“As our customers evolve, so will we,” White said. Our Walmart will always be their Walmart, and our brand will always be a testament to how we innovate and change alongside them.
Walmart said the logo will continue to use the iconic yellow spark, which received a subtle redesign. (Walmart Inc.)
Walmart plans to roll out the update across its stores Website, app and in stores It starts from January 2025 and continues throughout the year.
The last time Walmart redesigned its logo was in 2008, when the company ditched the star used to hyphenate “Wal-Mart” and made it one word. It also contains the yellow spark.
WALMART is reversing DEI policies and is the latest American company to join the growing trend
Walmart reported that Third quarter income It rose more than 5 percent from the previous quarter to $169.6 billion, beating Wall Street's estimate of $167.72 billion. Adjusted earnings per share also beat Wall Street estimates by 5 cents.
Walmart unveiled its first logo redesign in nearly two decades on Monday. (Walmart Inc.)
Get FOX Business on the Move by clicking here
In the United States, the company has more than 4,600 stores and employs approximately 1.6 million people. This does not include the 599 Sam's Club membership warehouses that also operate in the United States
Daniella Genovese of Fox Business contributed to this report.