Xsolala teams up with Appsflyer to provide analytics for web shops


XsolaA game trading company, have taken part with Appsflyer To provide monitoring monitories as other sources for a game devil.

Appsflyer focuses on mobile measure, made and data analytics. This development of Xsolla and Applyer's Appsflyer provide better developers for their websites, which are available around the world as options in place options.

The Partnership also includes solutions to address measures and production challenges. The Partnership includes two precediented option: an-for-server server (S2S) and web integration for mobile games.

Xolean and Appsflyer has worked closely for more than a year to develop two normal intelligence that addresses emergency challenges in the mobility of emergency. These universal data offer customer conduct, enterprise implementation and net-platform implementation.

Implementation is simple and there is no need for any behavior from these assembly teams and anPPSFlyer Accounts. This approach clearly clarifies xsolla's commitment to meet complex processes and support the success of an developer.

These parts deal with two large telephone images in the mobile phone: the reliable lifetime value over app (ROAS) measurement and a suitable initiative. Developers can manage minor actions through their accounts with a quick action process through the publishing process through the P1yer Medoullet and an applipolflyer.

S2S Integrates S2S can enable the total measure of LTV and RAs for purchase of purchase within the application and the web shop. Purchase a web shop is measured as an in-app events.

Appsflyer affects all purchases to the number of moving application centers, consumer building to help provide cross-stage user trip, please complete LTV, and complete product ). The referendum configuration process is required and does not require any technical experience, making it accessible to all mobile advisers through the Xolad Publishing Accounts and Appsflyer Accounts.

The operation of a webility is designed to measure marketing performance and advertising measurement stages, and re-circulating efforts for Xolean webbay. Developers can easily enable their webbages to their websites through Xola and Appsflyer.

The Interpretation of the Web Shopping is XSolla on the mobile development business, with more than 500 WebspPs established, “Yes the measurement of Beerkley Egenes, the measurable and growth of marketing.” Yes, the measurable and growth of marketing officer were not. A traditional traditional mobile fit for this situation. These lone with Appsflyer's bridge is the data gap between web shops and mobile apps, ”

He said, “This collaboration is under people who are subscribe for our mobile game participants and allows the more quick business participants based on the player's journey.”

“In an increasingly growing ecosystem becomes and dynamic, realizes that the journey is full of user over the best performance Appsflyer, in a statement.

Added, by combining xola's knowledge in a trade with the main analysis of transparent, providing to driving a Wreenine and growth Runishes for the Industrial Industry. These elevation will make sure that developers can be creating very confidential match experiences, experience appropriately to their successes. “

The game industry, particularly mobile games, more tools that provide a clear vision of a player behavior across high platforms. These solutions will assist developers to promote developers to extract a matching match experiences.

Web shops are part of the world Omni-channel world

Brian Quinn, President APPSFlyer, said in an interview with games that we are going to relate to the long-channel of Omni-channel at the center. Appsflyer develops product strategies and product classes for that world, where developers need to know how their games are performing across different platforms. With web shopping, developers will be able to experience their customers and asks them if they want to share data about their game options. That's an opportunity to learn more about your customers' customers and their dealt with the current proposed proposals or appropriate games, as under regulations.

“Let's see mobile percentages, omenry of the world,” said quinn. “We have included an ongoing discussion about the loss of marks as a result of Apple frames, what is going to do to go to Google, privacy, loss grow and more. “

Quinn, “we need to focus on Omni-Channel strategies and is not a multi-channel strategies, we have a Ctv tied.

A won the Company also had to focus on regulatory environments around the world and see the routes which marketing and privacy.

“It's a lot of fragment,” he said. “We have a covering on top of which scanning and allowing you to make your set of model. We have a lot of data more safe.”

Said that such solutions are now more.

“We raised the statistical difference for different types of initiatives on different platforms,” ​​Quin. “And then we raised a model of owner-being a single source of fact, what you do have one real Read your business if you now have one real Read your business if you are a gamer, and that takes clarity. ”

The company can provide a reliable measure and independent attitude towards how apps and games are not making over the various channels.

“They see that as correct and reliable. And then if they have one opinion of their business from these different media scattered,” Quin. “It is easy for them to invest and it is easy for getting in touch for the purchase in sector, from growth work houses.”

Said, “We have been picking up scale and scientific potential in a lesser world for four years. Sometimes it is a break That's to solve one scene. We are beginning to feel very comfortable giving up to provide the correct analytics and measurement in that world. “

And now it depends on wet use, easier standing up, and can be a minimum of a balance for mobile marketing.

“The net is now a shial where many mobile companies think they are going to find new users,” he said. “It is part of their flow and so by submission, the minutes across that platforms become easier, because you are not dealing with certain platforms . So you are now on which you are dealing in a complete data sets over multiple-ups. Thus, I think I'm excited to grow, and maybe Is it a different approach we undertaken with others, do we take a strong full step in mobile. “

In terms of third-party apps (like Epic Games Store), Quinn, “My One Returned Third Party Organ Sources Soft of that on that banner – and are indeed competition – competition forward – in accordance with the area and the rule. “

He said, “What we see these sources are needed. These must be in new environments where constituency requirements and chooses. “

DIG said that these platforms remain at the independent measurement company.

“We are excited about the ability that there was only two types of sources there for moving devices and more customer option,” quinn. “It seems to be more (third-party app stores) than yes.”



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